The Truth Well Told*

The Truth Well Told*

Many charities shy away from the ‘bad’ their organisation tries to fix.  This is not facing reality, not telling the truth and not giving people the opportunity to make bad good.

 

Here is a cracking example from Concern Worldwide of telling the truth, well.

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Don’t let your beneficiaries down by not telling and showing the truth.  This kid needs your help – and you can see why.

Sean

PS – If you haven’t already, please sign up to get these updates in your inbox.  I will also let you know about other ways you can help build your charity’s income, help more beneficiaries and develop your career.

* Inspired by the word wizard fundraising genius Tom Ahern who has a brilliant way with words. Sign up to his awesome newsletter here.

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