Sean Triner | charity

21 Jul We’ve got to build a relationship! But when is the right time to ask?

Posted at 09:06h in Digital Fundraising, Direct Marketing, Examples of good fundraising, Mid Value Donors by Sean Triner 0 Comments

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If they have a history of giving… all you need to do is ask! Alex Alex is a caring and loving person. She really likes kids and hates the idea of any child, anywhere in the world suffering. She loves the work of the charity Malnutrition: Unacceptable For...

13 Jul Is fundraising unique in different countries?

Posted at 16:32h in Digital Fundraising, Direct Marketing, Fundraising Trends, Mid Value Donors, Uncategorised by Sean Triner 0 Comments

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Learning and sharing across three continents! This 'winter' I have headed North. Very north in fact, starting in Alaska. I am writing this on the plane from Vancouver. I put 'winter' in quotes because the big advantage of crossing the equator is the season reversal. (Though surprisingly,...

08 Jul How Accurate is the Pareto Principle?

Posted at 08:27h in Digital Fundraising, Direct Marketing, Fundraising Trends, Mid Value Donors by Sean Triner 0 Comments

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Hopefully you know all about the Pareto Principle, also known as the 80/20 rule. In fundraising it means concentrating more resources on the 20% of people who would, theoretically, give you 80% of your future revenue. Pareto2 (Pareto squared) is a little bit more complex. It is...

07 Jul How much ‘relationship’ is enough?

Posted at 01:41h in Digital Fundraising, Fundraising Trends, Mid Value Donors by Sean Triner 0 Comments

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When fundraising is like the gawky guy or gal who just needs to ask for the date! There are lots of books, blogs, webinars and conference sessions about stewardship and building relationships with donors. Most I have seen are good, and the theories would work if...

01 Jul The Pareto Principle – Damian O’Broin’s latest blog

Posted at 02:25h in Digital Fundraising, Direct Marketing, Fundraising Trends, Mid Value Donors by Sean Triner 0 Comments

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You may like to hear from other fundraisers from time to time, so I'd like to share my friend and fundraising expert, Damian O’Broin’s latest blog on the Pareto Principle. Yes, I know you have heard about this principle a million times before, but I believe...

28 Jun How good is your donor care?

Posted at 20:21h in Digital Fundraising, Direct Marketing, Fundraising Trends, Mid Value Donors by Sean Triner 0 Comments

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Hi! I'm Fiona McPhee - Fundraising Strategy Director for Pareto Fundraising. Sean has asked me to help him with his webinar on stewardship this week. I am really looking forward to this as it is an area of real passion for me. His other webinars have gone down really well,...

24 Jun Do You Care About Donors!?

Posted at 15:52h in Digital Fundraising, Direct Marketing, Fundraising Trends, Mid Value Donors by Sean Triner 0 Comments

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Is stewardship just another buzzword? Is that why so few charities actually bother? Of course you care about your donors. But how much should you care!? The webinars I have been running for about a year now have been really popular and the Stewardship one is really...

24 Jun Great Donor Care from Amnesty International

Posted at 11:02h in Digital Fundraising, Direct Marketing, Mid Value Donors by Sean Triner 0 Comments

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You know how we all worry about overheads? Well, Josh O’Rourke a relationship fundraiser from Amnesty International Australia had a good approach with one of his mid-value donors. Having met up with a mid-value donor who had ‘only’ ever given $2,000, Josh found out the donor...

22 Jun Long Fundraising Letters. Why, oh, why!?

Posted at 18:05h in Digital Fundraising, Direct Marketing, Mid Value Donors by Sean Triner 0 Comments

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Long letters work better. But don't just take it from me. Dr Barnardo wrote a four page appeal letter in London in the 1880s using classic DM techniques. Underlining, urgency, dollar handles, specific ask and a clear reference to what YOU could do to help. The winter had been...

16 Jun The most powerful fundraising tool in the world

Posted at 23:44h in Digital Fundraising, Direct Marketing, Mid Value Donors by Sean Triner 0 Comments

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Understanding donors The most important asset a fundraising organisation has is its database of supporters. But only if it is actually recording useful information. Luckily, most organisations record main contact details plus transactions. In other words, you know where someone lives, hopefully you have their phone number...

charity Tag

21 Jul We’ve got to build a relationship! But when is the right time to ask?

13 Jul Is fundraising unique in different countries?

08 Jul How Accurate is the Pareto Principle?

07 Jul How much ‘relationship’ is enough?

01 Jul The Pareto Principle – Damian O’Broin’s latest blog

28 Jun How good is your donor care?

24 Jun Do You Care About Donors!?

24 Jun Great Donor Care from Amnesty International

22 Jun Long Fundraising Letters. Why, oh, why!?

16 Jun The most powerful fundraising tool in the world